QR Code Generator with Logo

Add your company logo to any QR code to increase brand recognition and trust. A branded QR code gets up to 80% more scans than a plain black-and-white code.

Explore other use cases:

for Business Cardsfor Flyers & Postersfor Product Packagingfor Weddingsfor Restaurant Menufor Social Media

How to Add a Logo to Your QR Code

Adding a logo to a QR code is straightforward with the right tool. Upload your QR code content (URL, vCard, etc.), then upload your logo in the design step. Quality QR automatically centres your logo within the safe zone of the code, ensuring it remains scannable while looking professional. The logo is placed over redundant data modules, taking advantage of QR codes' built-in error correction so the code still works perfectly.

Tips

  • Use a square or circular logo for the best visual fit
  • Keep the logo file under 500 KB for fast loading
  • SVG or high-resolution PNG formats produce the sharpest results
  • Always test-scan the final QR code on at least two different phones

Logo Best Practices: Safe Zone, Contrast & Size

The safe zone is the central area of a QR code where a logo can sit without breaking scannability. As a rule of thumb, your logo should cover no more than 30% of the total QR code area. Keep strong contrast between the logo and the QR modules around it -- a dark logo on a light background (or vice-versa) ensures scanners can distinguish data from branding. If your logo has fine details, increase the QR code's error correction level to High (H) for maximum resilience.

Tips

  • Limit logo size to 30% of the QR code area
  • Maintain a small quiet zone (padding) around the logo
  • Avoid logos with transparent backgrounds that blend into the code
  • Use error correction level H when adding large logos

Why Branded QR Codes Increase Scan Rates

Studies show that branded QR codes generate significantly more scans than generic ones. People are more likely to trust and interact with a code that visibly belongs to a known brand. A logo adds instant credibility, telling scanners exactly who created the code before they even pick up their phone. For marketing campaigns, this trust translates directly into higher conversion rates, whether you are driving traffic to a landing page, collecting leads, or sharing a coupon.

Recommended Logo Formats

For print materials, use SVG or high-resolution PNG (at least 300 DPI) to avoid pixelation at any size. For digital use, PNG with a transparent background works well since it allows the QR modules to show through cleanly. Avoid JPEG logos because compression artifacts can blur edges. If your logo has multiple colour variants, choose the version with the highest contrast against the QR code's foreground colour. Quality QR supports PNG, SVG, and WebP uploads for logo overlays.

Best Practices

Keep logo size under 30% of the total QR code area to maintain scannability

Use error correction level H (High) when embedding logos

Test your branded QR code on multiple devices before printing

Choose SVG or high-resolution PNG for the sharpest logo rendering

Maintain strong contrast between the logo and surrounding QR modules

Frequently Asked Questions

Can I add any logo to a QR code?
Yes. You can add any logo as long as it does not cover more than 30% of the QR code area. Quality QR automatically positions the logo in the safe zone and adjusts error correction so the code remains fully scannable.
Will a logo make my QR code unscannable?
No, as long as you follow best practices. QR codes have built-in error correction that allows part of the code to be obscured. Quality QR uses error correction level H when you add a logo, which tolerates up to 30% data loss while still scanning perfectly.
What file format should my logo be?
PNG and SVG produce the best results. PNG is ideal for logos with transparency, while SVG scales to any size without losing quality. Avoid JPEG, which can introduce compression artifacts around logo edges.
Does adding a logo affect scan speed?
Not noticeably. Modern smartphone cameras decode QR codes in milliseconds. The error correction overhead from a logo adds virtually no delay to the scanning process.
Can I change the logo later without reprinting?
If you use a dynamic QR code, the destination URL is editable at any time. However, the visual design -- including the logo -- is baked into the printed image. To change the logo itself, you would need to regenerate and reprint the QR code.

Ready to Create Your QR Code?

Create Your Branded QR Code with Logo. Free to start, no credit card required.

Get Started FreeView Pricing

Explore More Use Cases

Discover how QR codes can work for your specific needs

QR Code for Business Cards

Generate vCard QR codes for business cards. Share contact details instantly with...

QR Code for Flyers & Posters

Add QR codes to flyers, posters, and brochures. Size guide for print at distance...

QR Code for Product Packaging

Add QR codes to product packaging for instant access to product info, manuals, r...

QR Code for Weddings

Create beautiful QR codes for wedding invitations. Share event details, RSVP lin...

QR Code for Restaurant Menu

Create QR codes for restaurant menus. Offer real-time menu updates, multi-langua...

QR Code for Social Media

Create QR codes that link to your social media profiles. Build a link-in-bio QR ...