Scan Analytics

Understand your audience

Get detailed insights into who's scanning your QR codes. Track locations, devices, browsers, and timing to optimize your campaigns.

About Scan Analytics

Every QR code you create on Quality QR automatically tracks scan data. You see total scans, unique visitors, a daily trend chart, and breakdowns by device type (mobile, tablet, desktop), browser, operating system, and country. This data helps you understand which physical placements drive the most engagement, when your audience is most active, and what devices they use. Free accounts retain 7 days of history, Pro accounts 30 days, and Business accounts up to 1 year. All data is collected in compliance with GDPR, using anonymous scan fingerprints rather than personal information.

How It Works

1

Automatic tracking

Every scan is automatically logged with timestamp, location (city/country), device type, and browser information.

2

Real-time dashboard

View your scan data in a beautiful dashboard with charts, maps, and exportable reports.

3

Optimize campaigns

Use the insights to understand when and where your codes perform best, then optimize your strategy.

Scan Analytics

Get detailed insights into who's scanning your QR codes. Track locations, devices, browsers, and timing to optimize your campaigns.

MonSun
1,247 scans 12 countries

Key Benefits

See total scans over time with trend analysis
Geographic breakdown by city and country
Device and browser statistics
Peak scanning hours identification
Compare performance across multiple codes
Export data for further analysis

Perfect For

Measure marketing campaign effectiveness

Identify best-performing locations

Understand customer demographics

Track print material ROI

Learn More

Understanding Analytics

Read our comprehensive guide to get the most out of this feature.

Read Guide

Ready to get started?

Create your first QR code in seconds. No credit card required.

Frequently Asked Questions

What data does QR code analytics track?
Quality QR tracks total scans, scan location (city and country), device type (iPhone, Android, etc.), browser, operating system, and scan time. All data is available in your dashboard in real time.
Is QR code tracking included for free?
Yes. Every dynamic QR code on Quality QR includes scan analytics at no extra cost, even on the free plan. Pro and Business plans add advanced features like geographic heatmaps and data export.
Can I export my QR code scan data?
Pro and Business plans support exporting scan data to CSV, Excel, or PDF for further analysis in external tools like Google Sheets or Excel.